A new business got in touch with plans for a coffee shop called Expresso. Chris worked with the Interstate design team in London and Norwich, Norfolk to produce a new logo for the coffee shop and apply the graphic design to tee shirts, cups, signage, menus and vehicles. The logo and brand is designed to be clean and fresh to represent cleanliness and modernity.
The pattern made by the coffee cups became artwork which the owner could hang on the wall as a visual aid in the shop. Chris then got playful with the graphic design and came up with ideas for posters such as coffee cups morphing into clocks and the varying colours of coffee representing the mixture of different cultures who enjoy the drink.
The branding was then applied to a website and iPhone app where users could place their order with ease using their mobile phone.